Kelowna company apologizes for vulgar sign after vandalism

The questionable sign was only up for a brief period of time, according to Mission Group

WARNING: Content in this story is not appropriate for all readers.

A development company is apologizing after a vulgar message was spotted recently on an electric street sign.

The digital sign displayed a sexually explicit message, according to a photo snapped outside of Mission Group’s Ella building construction site on Ellis Street and Bernard Avenue and posted on Reddit shortly after Aug. 29.

Reddit user u/GuyOne posted the picture on the online forum, saying it was “an interesting sign downtown.”

Kelowna communications consultant Marnie Douglas confirmed the sign wasn’t owned by the city, and was rented by Mission Groups General Contractor.

“The developer was required to put up signage as part of the crane removal and they likely rented the sign for that purpose. If the sign is not locked, someone could get into it and tamper with the copy,” Douglas said.

And that’s exactly what happened.

ITC rented the sign from United who was responsible for controlling the information, Greggain said. A member of United did not secure the controls on the sign properly, which left the digital sign up to any passerby’s interpretation.

“Mission Group and ITC would like to sincerely apologize to anyone who may have witnessed this inappropriate wording,” Greggain said.

ALSO READ: Big White Bikers wrapped the globe 1.5 times this summer

ALSO READ: UBCO receives $1.5M feferal contribution to defence research



David Venn
Reporter, Kelowna Capital News
Email me at david.venn@kelownacapnews.com
Follow us on Facebook | Twitter

Get local stories you won't find anywhere else right to your inbox.
Sign up here

 

Just Posted

EDITORIAL: Revisiting alcohol consumption

A proposal to allow alcohol consumption in some public spaces in Penticton deserves consideration

Be prepared for high water, says RDOS

Higher than average water detected around the Ashnola Rover and Similkameen River

Poll: Should Penticton allow drinks on the beach?

Legally drinking in some Penticton parks and beaches could become a reality as early as June 5

Playgrounds to reopen across the Okanagan on June 1

After nearly two months closure, playgrounds are set to reopen

100 miles in 24 hours: a B.C. man’s mission to support the less fortunate

Merritt’s Darius Sam felt he needed to help his community after an encounter with a struggling woman

Only four new COVID-19 cases, 228 active across B.C.

Health officials watching as activities ramp up

Parts of the TCT through Princeton will open to motorized vehicles Monday

Parts of the KVR trail through Princeton will open for motorized vehicles… Continue reading

Feds looking at ways to reunite families amid COVID-19 border restrictions with U.S.

Some families with members of dual-citizenship have become separated due to the pandemic

Condition in kids with possible COVID-19 link being studied in Canada

This month, the U.S. Centers for Disease Control and Prevention issued an alert to doctors about MIS-C

North Okanagan farmers’ markets excited to welcome artisans back amid COVID-19

Provincial health officer announced non-food items to return to markets this weekend

‘I knew what he wanted’: Kootenay man spends hours in tree as black bear patrols below

Francis Levasseur is no stranger to the outdoors, but a recent run-in with a bear caused quite a scare

COVID cancelled their wedding plans, so they married on a BC mountaintop

Ceremony was live streamed to friends and family around the world

Mother duck and babies rescued from Highway 97 in Lake Country

The mother and nine ducklings were taken to Duck Lake

Chef brings farm-to-table approach to new Shuswap restaurant

Darren Bezanson opening Bistro 1460 at Hilltop Inn

Most Read