Vernon’s Ali and Jaye Siegmueller appeared on the Season 15 finale of CBC’s Dragon’s Den on Dec. 17, 2020, and left with a deal for $110,000 for 15 per cent of their self-started zero-waste business, Bottle None. (CBC/Dragon’s Den)

Vernon’s Ali and Jaye Siegmueller appeared on the Season 15 finale of CBC’s Dragon’s Den on Dec. 17, 2020, and left with a deal for $110,000 for 15 per cent of their self-started zero-waste business, Bottle None. (CBC/Dragon’s Den)

WATCH: Vernon sisters leave Dragon’s Den with a deal for their zero-waste company

Jaye and Ali Siegmueller left with a deal of $110K for 15 per cent of Bottle None company

A Vernon sister duo walked into the season finale of CBC’s Dragons’ Den with a zero-waste product that’s been flying off the shelves at their Kelowna store.

They left with multiple offers on the table, having struck a deal with one of Canada’s top entrepreneurs.

Ali and Jaye Siegmueller opened up their zero-waste store, Farm Bound, in Kelowna in 2019. Their shampoo bars were one of their top sellers, but as Jaye explained to the Dragons during the Season 15 finale on Dec. 17, the two struggled to find a Canadian company to produce them.

So they decided to produce the bars themselves, and have launched the product into its own boutique brand: Bottle None.

The Siegmuellers asked the Dragons for $110,000 in exchange for 10 per cent ownership of Bottle None — a $1.1 million company valuation.

“This is the first time we’re really taking the business seriously,” said Jaye during her pitch to the Dragons, adding they’ve had $230,000 in sales through their first nine months.

The sisters are still making and selling the bars themselves, but will look to scale up the business under the mentorship of their new business partner, Arlene Dickinson, a self-made millionaire who has starred on Dragon’s Den since its second season in 2007.

The Siegmuellers accepted Dickinson’s counter-offer of $110,000 for 15 per cent of the company.

It’s not the first time the sisters have shook hands on a deal around a self-started company; the two recently sold a cosmetics business they started eight years ago.

“I love the past experience, I love that you’ve done it before,” Dickinson said. “There still is a lot of work to do to scale this company properly.”

“We feel very excited, and we feel so honoured that they loved our business and they loved our passion, and they love who we are as entrepreneurs,” Kaye said once outside the Dragons’ Den.

READ MORE: Vernon entrepreneur creates motivational rock climbing gear

READ MORE: Bright future for Vernon lighting business


Brendan Shykora
Reporter, Vernon Morning Star
Email me at Brendan.Shykora@vernonmorningstar.com
Follow us: Facebook | Twitter

Dragon's Den

Just Posted

Skeena MLA Ellis Ross. (Photo by Peter Versteege)
BC Liberal leadership candidate condemns ‘senseless violence’ of Okanagan church fires

Skeena MLA Ellis Ross says reconciliation isn’t about revenge for past tragedies

(Black Press file photo)
EDITORIAL: Curtailing attempts at scams

The true total of losses from all scams and frauds could be much higher than the figures on file

Penticton Indian Band Chief Greg Gabriel speaks to the Sacred Hearts Catholic Church burning down early Monday morning, June 21, 2021. (Monique Tamminga Western News)
Penticton band chief condemns suspicious burning of 2 Catholic churches

Both Catholic church fires are deemed suspicious, says RCMP

Osoyoos chef Murray McDonald was ecstatic upon realizing he scored the $1 million guaranteed prize in the June 2, 2021 Lotto 6/49 draw. (Contributed)
Osoyoos chef ecstatic after bagging $1 million Lotto 6/49 win

Chef Murray McDonald was at home and ready to doze off to sleep when he got a text from his wife

People at the beach in front of Discovery Bay Resort on Tuesday, July 14. (Michael Rodriguez - Capital News)
Heat wave forecast for Okanagan-Shuswap

Temperatures are forecast to hit record breaking highs this week

The border crossing into the United States is seen during the COVID-19 pandemic in Lacolle, Que. on February 12, 2021. THE CANADIAN PRESS/Paul Chiasson
VIDEO: Border quarantine to soon lift for fully vaccinated Canadians

Eligible travellers must still take multiple COVID-19 tests

Chilliwack secondary school’s principal is apologizing after a quote equating graduation with the end of slavery in the U.S. was included in the 2020-2021 yearbook. (Screenshot from submitted SnapChat)
B.C. student’s yearbook quote equates grad to end of slavery; principal cites editing error

Black former student ‘disgusted’ as CSS principal apologizes for what is called an editing error

A coroner’s inquest will be taking place at the Capitol Theatre in Port Alberni for the next week. (ELENA RARDON / ALBERNI VALLEY NEWS)
Teen B.C. mom who died following police custody recalled as ‘friend to many’

Police sent Jocelyn George to hospital after intoxication had gone ‘beyond the realm’ of normal detox

FILE - In this Nov. 29, 2020, file photo, Las Vegas Raiders defensive end Carl Nassib leaves the field after an NFL football game against the Atlanta Falcons in Atlanta. Nassib on Monday, June 21, 2021, became the first active NFL player to come out as gay. Nassib announced the news on Instagram, saying he was not doing it for the attention but because “I just think that representation and visibility are so important.” (AP Photo/John Bazemore, File)
Nassib becomes first active NFL player to come out as gay

More than a dozen NFL players have come out as gay after their careers were over

Photograph By MICHAEL POTESTIO.KTW
Former Kamloops security gaurd wants job back after kicking incident caught on video

Rick Eldridge quit when a video surfaced of him kicking a man outside a facility for homeless

People participated in a walk to honour the 215 children found at a former Kamloops residential school, as well as residential school survivors. (Twila Amato/Black Press Media)
Kelowna marks National Indigenous Peoples’ Day with walk to remember Kamloops 215

“Let’s speak the truth and deal with the truth, and heal.”

COVID-19 daily cases reported to B.C. public health, seven-day moving average to June 17, 2021. (B.C. Centre for Disease Control)
B.C.’s COVID-19 infections drop to 90 on Sunday, 45 Monday

Pandemic spread dwindles as 77% of adults receive vaccine

A home on Cameo Drive sustained major damage due to an early morning fire Monday, June 21. (Roger Knox - Morning Star)
UPDATE: Fire sparked during Vernon home renovation

Heavy black smoke from Cameo Drive home, no one inside

The new Civic Memorial Park will incorporate pieces of the 80-year-old arena it replaces. (Artists rendering)
Pieces of Civic Arena reclaimed for new Vernon park

City centre space to incorporate wood from the historic arena

Most Read