Keremeos focus of UBC project

UBC students working on marketing plan for Keremeos.

  • Oct. 29, 2015 5:00 a.m.

The recent Taste of Our Valley event has the wet the tastebuds of several marketing students.

As a school project a group of seven marketing students from the University of British Columbia in Kelowna is working to map the overall social health for residents in Keremeos. The group is focussing on how to integrate the different age, cultural, and ethic demographics.

One of the group’s ideas it to hold an event that would bring together all demographics, ethnicities and ages of residents in Keremeos.

“We’ve heard that what Keremeos is really in need of is a way to bring together everyone, that the different cultures are really separated and keep to their own. What we’re thinking is very similar to this event but would include all ages and all cultures,” Arden Sauve, a third year marketing student at UBC said.

Sauve said the event could include interactive components and different activities to learn about cultures.

“What we’re doing is coming up with a plan that could be executed if someone wanted to. We do everything but actually hold the event,” Brogan Whatley, another student working on the event said.

The students are currently holding a survey to collect more information about the community. The survey is available on the village’s website.

Keremeos was chosen as a project community by faculty at UBC. Another group is working on a plan to address youth needs in the community.

The students have met with Village council and stakeholders in the community to hear what they think is important. They also work with Village councillor Arlene Arlow.

Many of the students had never been to Keremeos before the project.

“I live in Hope, so I’d actually been here but to get fruit or when we were driving through. I’ve never really stopped here or spent anytime here. It’s great,” Sauve said.

The other two group members from Kelowna and Jasper, Alberta had never been to Keremeos.

Mayor Manfred Bauer saw the project as a great opportunity for Keremeos.

“This is really complementing our work on becoming a more age-friendly community,” he said.

The group must prepare a 25-page report and a presentation about their findings before the end of term.

Just Posted

Update: Mother dead, youth in critical condition after carbon monoxide poisoning at Sandy Point Campground

The woman was found unresponsive insider her tent and the youth was taken via air ambulance to hospital

Penticton Indian Band councillor trying for federal seat

Joan Phillip acclaimed as NDP candidate for Central Okanagan-Similkameen-Nicola

Former Greyhound bus drivers gather in the Okanagan for one last hurrah

Bash kicks off Friday in Penticton and runs until Sunday

Some South Okanagan students are $1,000 richer

Million Dollar Bursary Program offers bursaries each year to Interior Savings’ young members

Three RDOS members named to SILGA board

Executives appointed at convention in Penticton earlier this month

Video: Boating season launches at Penticton’s Skaha Marina

Skaha Marina has new owners, a new plan, and a new attitude

Okanagan adventurer continues motorcycle trip around the world

Vernon local James Leigh recently completed the third of five legs of the journey, travelling through China and Kazakhstan

Riders “step up” their game at Coldstream Equestrian Clinic

Riders from across the Okanagan travelled to Coldstream to train for the 2019 55+ Senior Games, which take place in Kelowna this fall.

Canada’s parole officers say correctional system has reached breaking point

About half of Canada’s federal parole officers work inside penitentiaries and correctional institutions

Montreal researchers create audible hockey puck for visually impaired players

Three years ago, Gilles Ouellet came up with the idea for a puck that makes a continuous sound

Boy, 12, arrested after allegedly pulling a knife on another child at a Surrey park

The child was later released into his parents’ custody as Surrey RCMP continue their investigation

ICBC urging drivers to slow down this May long weekend

Speed is number one cause of car crash fatalities: ICBC

Bucks hammer Raptors 125-103 to take 2-0 playoff series lead

Toronto heads home in a hole after second loss to Milwaukee

Full-scale search underway for missing kayaker on Okanagan Lake

Kelowna Paddle Centre member Zygmunt Janiewicz, 71, failed to return from his ‘daily kayak’ on the lake

Most Read